Paid Ads Management
Search, Shopping, Performance Max, Meta and TikTok campaigns — built, tested and scaled by me, around your revenue.
- Account audit & tracking fix
- Campaign structure & budgets
- Creative briefs & weekly tests
From$900 / month
Hi, I'm Zayan — digital marketing expert
I turn ad spend into profit for online stores
Hands-on Google, Meta and TikTok ads, SEO and analytics — planned, launched and reported by me, personally. No account managers, no hand-offs, no fluff.
Free 20-minute video audit · Reply within 24 hours
- Google Ads certified
- Meta certified media buyer
- GA4 certified
+268%Revenue for a skincare brand
Average return on ad spend4.8×
Brands I've helped grow
9+
years in growth marketing
About me
I treat your budget like it's my own money
I started in an in-house growth team, spent years running paid media for e-commerce and SaaS, and went independent so I could do the work myself instead of managing people who do it. Today I work with a handful of brands at a time — and I know every number in every account.
- You work with me directly — no juniors, no account managers
- Every campaign is planned backwards from your revenue
- A live dashboard and a short video report every week
- Month-to-month — stay because it works, not because of a contract
Read my story
Zayan Mirza
A few numbers I'm proud of
01
9+
Years in growth marketing
02
$12M+
Ad spend managed profitably
03
140+
Brands helped to grow
04
4.8×
Average return on ad spend
Services
All servicesHow I can help you grow
Pick one thing to fix, or hand me the whole growth engine. Every service starts with an audit and ends with numbers you can check.
SEO & Content Strategy
Technical fixes, topic clusters and content briefs that win the searches your customers actually make.
- Technical SEO audit & fixes
- Keyword research by intent
- Topic clusters & content briefs
From$700 / month
Social Media Strategy
A content system for Instagram, TikTok and LinkedIn: pillars, formats, a calendar and UGC that also works as ads.
- Content pillars & formats
- Monthly content calendar
- Hook & script templates
From$600 / month
Growth Audit & Strategy
A deep dive into your ads, tracking, SEO, e-mail and funnel — and a prioritised 90-day plan you can run with or without me.
- Ads account review
- Tracking & attribution check
- SEO & site health scan
From$490 one-off
Tracking, Analytics & CRO
GA4 and server-side tracking you can trust, dashboards people actually read and A/B tests that lift conversion.
- GA4 & Tag Manager setup
- Conversion API & server-side tagging
- Consent mode v2
From$800 / project
1:1 Coaching & Team Training
One-to-one sessions and workshops for founders and marketing teams — on your accounts, your numbers and your questions.
- 60-minute 1:1 sessions
- Live account reviews
- Team workshops (half-day)
From$150 / session
Selected work
Full portfolioCase studies with real numbers
A few of the brands I've worked with — what was broken, what I changed and what happened to the numbers.
268% more revenue for Sundora Skin in six months
A small skincare brand with a cult product and an ad account that had stopped working. New tracking, a simple structure and weekly creative tests changed that.
- +268%Revenue from paid social
- 4.9×Return on ad spend
- −41%Cost per purchase
3.1× more trial sign-ups for Peakform Gyms
Four gyms, one generic website and expensive leads. Location pages, a free-week offer and local SEO turned search into their best sales channel.
- 3.1×Trial sign-ups
- −52%Cost per lead
- #1For "gym near me" in 4 areas
Organic sign-ups up 340% for Orbitly
A project tool for agencies that wrote lots of blog posts and ranked for none of them. A topic-cluster strategy changed the trajectory.
- +340%Organic sign-ups
- 62Keywords in the top 3
- $0.90Cost per sign-up
Checkout conversion up 87% for Greencrate
A grocery delivery app losing most buyers at checkout. Clean tracking showed where; four A/B tests fixed it.
- +87%Checkout conversion
- +$410kYearly revenue
- 1.6sFaster checkout
- Google Ads
- Meta Ads
- TikTok Ads
- SEO
- GA4 & tracking
- E-mail flows
- Landing pages
- CRO
Experience
Nine years of learning by doing
In-house, agency-side and independent — I have sat on every side of the table, so I know what a good marketing partner looks like.
-
2022 – now
Independent growth marketer
Self-employed
Paid media, SEO and analytics for 40+ brands in 14 countries.
-
2019 – 2022
Head of performance
Agency side
Led a team of six and managed $6M a year in ad spend.
-
2017 – 2019
Growth marketer
E-commerce startup
Took online revenue from $40k to $1.1M a year.
-
2015 – 2017
Digital marketing executive
Retail brand
Social, e-mail and my first Google Ads account.
Skills & toolkit
What I'm really good at
- Paid social (Meta, TikTok) 96%
- Google Ads & Shopping 94%
- Tracking & GA4 90%
- SEO & content strategy 86%
- Landing pages & CRO 84%
- E-mail & automation 80%
- Google AdsSearch, Shopping, PMax
- Meta AdsAdvantage+, Reels
- TikTok AdsSpark ads, Shop
- GA4Events, funnels
- Looker StudioLive dashboards
- AhrefsKeywords, links
- KlaviyoFlows, campaigns
- WebflowLanding pages
- HotjarHeatmaps, recordings
- ZapierAutomation
Certified in
- Google Ads Search
- Google Shopping Ads
- Meta Certified Media Buying Professional
- Google Analytics (GA4)
- HubSpot Inbound Marketing
How we'll work
From first call to compounding growth
A simple plan, clear targets and a weekly update — so you always know what I'm working on and why.
-
01
Discovery call
Day 1A free 20-minute call about your goals, numbers and what you have tried so far.
-
02
Audit & plan
Week 1I go through your ads, tracking, website and competitors, then send a 90-day plan with clear targets.
-
03
Launch
Weeks 2–3Tracking fixed, campaigns built, first creatives live — and a weekly video update from me.
-
04
Optimise & scale
OngoingWeekly tests, monthly reviews and more budget for whatever wins. Growth that compounds.
Kind words
What clients say about me
5.0from 120+ client reviews
+268% revenue
Zayan treated our ad budget like it was his own money. Six months later paid social is our biggest sales channel — and I finally understand our numbers.
Mehreen ChowdhuryFounder, Sundora Skin3.1× trial sign-ups
Every location now fills its free-week slots from Google. Clear plan, weekly updates and zero agency fluff.
Daniel OrtizOperations Director, Peakform Gyms+340% organic sign-ups
He killed half of our blog and our sign-ups tripled. Honest, data-driven and a pleasure to work with.
Priya NairHead of Growth, Orbitly+87% checkout conversion
We were about to raise our ad budget. Zayan fixed the checkout instead — the best money we spent all year.
Arif HossainCEO, Greencrate31% revenue from e-mail
Our e-mail went from an afterthought to a third of our revenue. The replenishment flow is pure genius.
Lena FischerCo-founder, Kopilane Coffee+190% bookings
Our afternoons used to be empty. Now we are booked two weeks ahead, and patients find us on Google first.
Dr. Samira KabirPractice Owner, Mosaica DentalWays to work with me
Simple, honest pricing
Start with an audit, hire me monthly or keep me on call as your advisor. Ad spend goes straight to the platforms — I never mark it up.
01
Growth Audit
A deep dive into your ads, tracking and funnel — and a 90-day plan.
$490one-off
- Ads, SEO & tracking audit
- Recorded video walkthrough
- Prioritised 90-day plan
- 60-minute strategy call
- Ongoing management
- Weekly reports
02
Most booked
Growth Partner
I run your paid ads, SEO and tracking as your own growth lead.
$1,800/ month
- Up to three channels, run by me
- Weekly video report & live dashboard
- New creative tests every week
- Monthly strategy call
- Slack or WhatsApp access
- Month-to-month, no lock-in
03
Advisory
For in-house teams who need a senior marketer in their corner.
$750/ month
- Two 60-minute calls a month
- Account & campaign reviews
- Hiring & agency vetting help
- Answers within 24 hours
- Hands-on campaign management
Need a launch campaign, a workshop for your team or something else?Let's talk
My crew
Meet the crewSpecialists I bring in
When a project needs more hands — design, video, copy or code — I work with a small crew of freelancers I trust.
Nabila Haque
Brand & ad designer
Rafid Hossain
Video editor & UGC producer
Tasnia Rahman
SEO content writer
Imtiaz Karim
Web developer (Webflow & Shopify)
FAQ
Questions, answered
Still not sure I'm the right fit? Book a free 20-minute call — no pitch, just honest advice on what I would do first.
Book a free call hello@zayanmirza.com01Do I work with you or with a team?
With me. I plan, build and optimise every account myself. For design, video, copy or code I bring in specialists from my crew — but I stay your single point of contact.
02How quickly will I see results?
Paid ads usually show movement in the first two to four weeks. SEO takes three to six months to build momentum. In the plan we agree on targets for 30, 90 and 180 days.
03Which businesses do you work best with?
E-commerce brands, SaaS companies and local businesses that already sell something people love and want to grow it profitably. I am not a fit for brand-new ideas with no customers yet.
04How many clients do you take on?
Never more than eight at a time, so every account gets real attention. When I am full, the announcement bar says so and the form is paused.
05Do you work with clients outside Bangladesh?
Yes — about half of my clients are in Europe, the Middle East and North America. We meet on video calls and I keep my mornings free for overlapping time zones.
06Who owns the ad accounts and data?
You do, always. I work inside your accounts with my own login, and you can remove me any time.
Journal
Read the journalNotes from the ad accounts
The 3-campaign Meta ads structure I use for every new account
Most ad accounts I audit have 20+ campaigns. The best ones I run have three. Here is the structure and…
Read article
Why your GA4 never matches Shopify (and how I fix it)
A 10% gap between GA4 and your shop is normal. A 30% gap means your ads are optimising blind. Here…
Read article
SEO in 2026: what still gets the click
AI answers took the easy questions. The searches that pay — comparisons, prices, alternatives — still click through. Write for…
Read article
Zayan Mirza
I reply within 24 hours
Let's find your next growth win
Send me your website and I will record a free 20-minute video audit of your ads, tracking and funnel — with the three things I would fix first.